Answers on receipt checks, rewards, loyalty, pricing and how a campaign is set up.
Smartslip.ai is a mobile-first marketing technology platform that enables brands to run promotions, loyalty programs, and rewards campaigns from a till slip or invoice. Shoppers can enter on WhatsApp, SMS, or the web. There is no app to download. A qualifying entry can lead to a reward.
Customers photograph their till slip or invoice using their mobile phone and submit it via WhatsApp, SMS, or web form. Our SmartCheck OCR technology extracts key data (retailer, date, products, amount) and validates it against your campaign rules in real-time. The entire process takes under 30 seconds.
Smartslip.ai operates in South Africa, United Kingdom, and Australia with offices in Johannesburg, Cape Town, London, and Brisbane. Our OCR technology is trained on over 200 retailers across these markets.
A till slip is a retail receipt or proof of purchase issued at the point of sale. In South Africa and UK, "till slip" is commonly used to describe the paper receipt customers receive after making a purchase. In the US and Australia, it's often called a "receipt" or "sales receipt." Smartslip.ai validates all formats.
No. Smartslip.ai is designed to be app-less. Customers interact via WhatsApp, SMS, or mobile web - channels they already use daily. This removes download friction and makes campaigns accessible to all demographics, especially in emerging markets.
Smartslip.ai supports instant win promotions, sweepstakes, points-based loyalty programs, trade partner incentives, coupon distribution, proof-of-purchase rewards, and cross-sell campaigns. Any marketing use case that requires validating a purchase can be powered by our platform.
How long a campaign takes to launch depends on the scope. Timing is agreed when the campaign is scoped.
Yes. One of Smartslip.ai's key advantages is cross-retailer tracking. Whether your customers shop at Pick n Pay, Checkers, Woolworths, Tesco, or independent stores, SmartCheck validates purchases from all retailers. This is especially powerful for FMCG brands without direct distribution control.
SmartCheck compares the receipt with the rules for that campaign, such as the product, date, retailer, and amount. An unclear slip can be flagged for review or sent back so the shopper can send a clearer photo.
Yes. Entry limits can be set by mobile number or by till slip. A till slip already used in that campaign can be flagged.
SmartCheck is trained on a large set of retailer till slips in South Africa, the UK and Australia. Poor image quality and faded ink are flagged for review so the customer can send a clearer photo or an operator can record a decision.
We support over 200 retailers including Pick n Pay, Shoprite, Checkers, Woolworths, Clicks, Dis-Chem (South Africa); Tesco, Sainsbury's, Asda, Morrisons (UK); and Coles, Woolworths, IGA (Australia). We're constantly adding new retailers based on client needs.
Yes. SmartCheck can verify that specific SKUs, brands, or product categories were purchased. This enables product-specific promotions like "Buy 3 Coca-Cola 2L bottles to enter" or "Purchase any Maybelline lipstick to earn points." We match against product names and descriptions.
If SmartCheck cannot confidently extract data due to image quality, the customer is immediately notified and asked to resubmit a clearer photo with guidance (better lighting, flat surface, full receipt visible). Failed scans are also routed to manual review for resolution within 24 hours.
SmartCheck includes advanced fraud detection: duplicate receipt blocking, digital manipulation detection, transaction consistency checks (date/time/amount patterns), and retailer-specific validation rules. Suspicious submissions are flagged for manual verification before rewards are issued.
SmartRewards can send store vouchers, mobile airtime and data, physical prizes, cash prizes via EFT, and experiential rewards such as event tickets. You set the reward and how the customer receives it for each campaign.
A voucher, airtime or data reward is sent by SMS, WhatsApp or email once the result is confirmed. A physical prize is tracked until it is marked sent. The team can follow up if a message does not go through.
Yes. SmartRewards supports choice-based catalogs where customers select their preferred reward from options you provide. Alternatively, you can issue predetermined rewards automatically based on the campaign mechanic (e.g., all winners get R50 airtime).
Smartslip.ai provides real-time budget tracking with spend forecasts, remaining allocation alerts, and cost-per-entry analytics. You can set budget caps, pause campaigns automatically when limits are reached, and adjust reward values mid-campaign.
If a digital reward does not reach the customer (invalid mobile number or an expired voucher code), the team is alerted and can follow up. Reward transactions are logged on the campaign record.
Customers join on WhatsApp, a branded page or Wina Wena. There is no app to download. An accepted till slip adds a stamp, points or a challenge step, and SmartRewards can send the reward when the balance is ready.
You choose the mechanic for the campaign: a stamp card, a points balance or a purchase challenge. The customer sees that progress on WhatsApp, a branded page or Wina Wena. Named membership levels are agreed for that campaign.
After SmartCheck accepts the till slip, the stamp, points or challenge step is added to the mobile number used for that entry. A quiz, referral, spin or scratch can be included when the campaign terms say so.
The loyalty record stays on the campaign. A connection to another system is agreed separately for that campaign.
The progress is kept against the mobile number used to enter. If that number changes, your team can follow up and update the record for the campaign.
You can see the products, store, date and spend on till slips SmartCheck accepted for that campaign, including products that appeared on the same slip and people who sent another accepted slip. Personal details stay with the entry record.
Campaigns can be set up to support GDPR (UK/EU), POPIA (South Africa) and the Privacy Act (Australia). Data is encrypted in transit and at rest, and analytics can be anonymised. Customers give explicit consent at enrolment. Request the current security and privacy documents for a supplier assessment.
Your team can ask for an export of the campaign figures. A connection to another reporting tool is agreed separately for that campaign.
Transaction and campaign data is retained for 2 years by default for analytics and compliance purposes. Customers can request data deletion at any time (GDPR "right to be forgotten"). Aggregated insights are retained indefinitely after personal identifiers are removed.
Yes, with proper consent. For loyalty programs, members opt-in to share their purchase history with your brand. You can view individual member profiles including transactions, points earned, and engagement history - enabling personalized communications and offers.
Pricing depends on campaign scope, expected entry volume, channels, reward mechanic and the level of support. Campaign or platform charges, messaging charges, reward value and fulfilment costs are quoted separately. Share your requirements on the pricing page or contact form so we can recommend a setup.
Results are reported for each campaign. Return on investment is the extra sales set against the cost of that campaign. There is no single figure that applies to every promotion.
Standard campaigns have no setup fees - you pay only for platform usage and reward fulfillment. Custom integrations, complex loyalty programs, or white-label deployments may include one-time setup costs. These are quoted upfront during scoping.
Reward costs are separate from platform fees and paid directly to fulfillment partners (voucher issuers, airtime providers). We negotiate bulk discounts on your behalf. You control reward budgets and only pay for rewards actually claimed (not all entries).
Yes. We can scope a limited pilot with a defined geography or product set so your team can test the journey before a larger campaign. Contact us to design a pilot that matches your objectives.